Broadhall Way: Stevenage

Broadhall Way, Stevenage, Hertfordshire, England, SG2 8RH
m_culane / Flickr.comh

Currently know at the Lamex Stadium because of sponsorship, Broadhall Way has been the home of Stevenage and the club’s previous incarnations since it opened in 1961. It has a capacity of nearly 7000, with just under half of the supporters getting seats and the rest getting to stand safely in terraced areas.

The ground hasn’t always held so many people. In fact, in 1996 the club was denied promotion from out of the Conference and into the football league because it wasn’t large enough and didn’t have the necessary facilities for hosting Football League matches. Because of that the early 2000's was spent bringing it up to scratch so that when they next gained promotion the club and its supporters would actually be able to celebrate it.

Stats

Broadhall Way Stats
Year Opened1961
Capacity6,722
Average Attendance2,474
Record Attendance8,040 (Stevenage v Newcastle 1998)
Pitch Size100 x 64 (6400)
NicknameBroadhall
Former NameBroadhall Way
OwnerStevenage F.C.
SponsorLamex
Clubs HostedStevenage Town F.C., Stevenage Athletic F.C., Stevenage F.C.
Stevenage Stats
Year Founded1976
NicknameThe Boro
Club MascotBoro Bear
RivalsWoking, Kettering, Barnet
KitRed & White (Home) / Blue & Black (Away)
Training GroundBragbury End Sports Ground
Shirt SponsorAstute Electronics
Team OwnerPhillip Wallace
Record GoalscorerMartin Gittings (209)
Record AppearancesMark Smith (466)

Broadhall Way Photos

Broadhall Way Seating Plan & Where to Sit

Paul Wilkinson / Flickr.com

The North Stand is a terraced section that can house around 700 fans, and the East Stand is terraced and often houses the most noisy home fans. The South Stand is where the away fans normally go and The Main Stand houses the manager’s dugouts and players’ tunnel.

Stevenage Ticket Prices

The cost to watch a game at Broadhall Way will vary depending on where in the ground you want to go and whether you buy your tickets in advance or on the day. Your age will also be a factor. Here is the price range for adults and concessions:

  • Adults: £17.00 - £24.00
  • Concessions: £15.00 - £21.00

How To Get Stevenage Tickets

You can get tickets online, in person from the club shop, in person from the ticket office or on turnstiles on the day of the game.

Where to Buy

Getting To Broadhall Way

Train - The Lamex Stadium is just a short walk away from Stevenage Railway Station.

Bus - Arriva operates a match day bus shuttle that runs from Stevenage Bus Station via the Railway Station to the ground and costs £1.

Car - Take the A1(M) to Junction 7 then get on the A602 to Stevenage. Follow the signs from there.

By Air - Luton Airport is just seven miles from Stevenage.

Taxi - A taxi from the railway station to the ground will cost £5 and take just over five minutes.

Parking Near Broadhall Way

500 spaces are available at Fairlands Valley car park, which is to the north of the ground.

Useful Resources

Broadhall Way Hotels

There are a good number of hotels in Stevenage, here are some to consider:

ibis Stevenage Centre - £40+

Danestrete, Stevenage, SG1 1XE
In the centre of Stevenage is this member of the ibis chain of hotels. It’s got a restaurant, a bar, the ability to do your laundry and, of course, free Wi-Fi for you to enjoy. More details.

Abbington Hotel - £60+

23 Hitchin Road, Old Town, Stevenage, SG1 3BJ
If chain hotels aren’t your thing then perhaps you’ll want to consider this pleasant little hotel not far from the ground. It’s got 25 rooms, a restaurant, a bar, free Wi-Fi and free parking. More details.

Novotel Stevenage - £80+

Knebworth Park, Stevenage, SG1 2AX
If you do like chain hotels, however, but don’t fancy the ibis then this Novotel might tickle your fancy. There’s restaurant, a bar, seven meeting rooms, a garden and a conference space as well as free parking and free Wi-Fi. More details.

Pubs & Bars Near Broadhall Way

Looking for a place to get yourself in the mood to enjoy the game? One of these should do the trick:

The Broadhall Suite

Lamex Stadium, Broadhall Way, Stevenage, SG2 8RH (01438 218 074)
Located in the stadium itself is this area that is welcoming of both home and away supporters. It’s used as one of the club’s hospitality suites, so you know you’re going to be in a nice place that serves decent food and the usual drinks.

Best Western Roebuck Inn

London Road, Stevenage, SG2 8DS (0844 387 6224)
This pub is actually part of the Best Western’s hotel that is near the ground, so expect to see some non-football supporters who don’t know what’s going on here. The food’s decent, though, and they serve some real ales so it’s worth a visit.

The Standard Bearer

1 The Plaza, Town Square, Stevenage, SG1 1PF (01438 731 450)
No town centre is complete without a Wetherspoons and Stevenage is no exception. Not exactly the friendliest of places for people who like to sit back and watch a bit of sport, The Standard Bearer is nevertheless worth a visit if you want to have a cheap bite to eat and an ever cheaper drink.

Hospitality

Paul Wilkinson / Flickr.com

Enjoy a pre-match meal or buffet in the Bennington Suite or hire an executive box, which has the ability to house up to ten guests.

Private Hire

The Broadhall Suite can house up to 150 guests, whilst other places in the ground can also be hired for events such as conferences, parties, anniversaries and even wedding receptions. They even offer to sort out the DJ and balloons for you if you should want them.

Stadium Tours & Museum

As it currently stands neither a museum or a tour is available.

About Stevenage

David in Lisburn / Flickr.com

Stevenage Football Club’s heritage goes all the way back to 1894 with the formation of Stevenage Town Football Club. They dissolved in 1968, paving the way for Stevenage Athletic to take over from them, playing their games at Broadhall Way until they themselves were dissolved in 1976. Stevenage Borough was then formed in the same year, taking over from Athletic but technically a completely separate enterprise from both of the clubs that came before.

Over the years the club has enjoyed, in its own way, a modicum of success. In 2007 they became the first side to win a competitive final at the new Wembley, winning 3-2 against Kidderminster Harriers in the FA Trophy. They followed that win up two years later by beating York City 2-0 in the final of the same competition.

Broadhall Way History

By Rafaele (Own work) [CC BY-SA 4.0], via Wikimedia Commons

Broadhall Way hosted Stevenage Town and Stevenage Athletic before Stevenage Borough moved in in 1976. From 1973 until ’76 it had been unused, with Athletic’s financial difficulties meaning it stood empty for some time. The newly formed Borough were hoping to hold a curtain raiser there against Hitchin Town Youth, only for the ex-chairman of Stevenage Athletic to spoil their plans by digging a trench across the length of the pitch.

In the early part of the Noughties the ground underwent significant change, with a new stand costing £600,000 being opened. A £5 million training facility was also opened not far from the stadium, and in 2012 The West Stand was also refurbished in order to expand the car park and extend the entrance to the lucrative executive boxes that are located in the stand.

Future Developments

Stevenage vs Watford - m_culane / Flickr.comh

Plans were announced in 2013 to replace the terraced Northern Stand with a new 1700 seat stand. However in 2017 they had to ask the fans to invest the £500,000 that was still needed, although the deal they offered was pretty generous, with investors earning 4% on their contribution or 8% in club credit. The target was reached quickly, and work began in 2018.

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